The GO Factors for High Performing Sales & Marketing Organizations

Sales Team Training, Coaching & Development

  • Sales Training: implement the Consultative Customer Based Sales process for effective customer engagements

  • Sales Coaching: reinforce CCBS process through consistent activity with your sales team, weekly communication, customer co-travels

  • Sales Coaching: pipeline & forecast management, sales territory management, territory business planning & call routing

  • Sales Team Development: build or restructure your sales team, including candidate/distributor profiling, recruitment, interviewing, selection, and training

Sales Management

  • Lead sales team execution of Go To Market strategy

  • Manage activity of your sales team and/or channel

  • Manage sales budgets, forecasts, and funnel

  • Manage sales analytics to measure performance

  • Manage incentives and compensation to ensure sales teams are motivated to deliver results

  • Manage sales team reorganization or integration following merger acquisition

  • Evaluate & facilitate the most effective sales model for your business

    • Direct reps / Independent reps / Distributors / Hybrid

Marketing Management

  • Sync your marketing and sales activities to maximize revenue

  • Drive lead generation to support business growth

  • Create your marketing plan & Go To Market strategy

  • Create collateral & sales team support materials

  • Manage your digital marketing initiatives

  • Manage your marketing activities & budget

Professional Relations

Develop and manage your professional relations, critical for establishing valuable credibility in your customer segment to achieve sales results

  • Key Opinion Leader (KOL) Advocates

  • Regional influencers

  • Customer references

  • Advisory Board